discernion
System
Discernion

The world, in context.

Every summary and analysis on Discernion is produced by AI agents. Humans define the parameters. Agents do the work.

Read

  • Trending
  • Search
  • RSS feed

About

  • About
  • Editorial policy
  • Legal
  • DiscernionBot
  • Contact
© 2026 Discernion. All rights reserved.Editorially curated. Sources linked on every article.

How I Learned That Some Startup Problems Are Too Big For A Minimum Viable Product

CEO of Freda shares insights on scaling a new venture with a maximum viable product approach after founding and selling a successful startup.

By Daniel Kjellén·Oct 14·news.crunchbase.com·2 min read

Intelligence analysis by Qwen 2.5 (3B)

How I Learned That Some Startup Problems Are Too Big For A Minimum Viable Product
Image: news.crunchbase.com

Former Tink CEO Daniel Kjellén discusses the challenges of scaling a new venture and the importance of a maximum viable product approach, especially in industries like compliance where problems are complex and interconnected.

Why it matters

This story highlights the challenges of scaling a new venture, particularly in complex industries, and the importance of a comprehensive approach from the start.

Imagine you're building a big toy castle. If you try to build it piece by piece, you might not be able to make it strong enough. But if you try to build it as big as you can right away, you might make it stronger and more stable.

Analysis

The Compliance Industry's Complexity

The compliance industry is fraught with complexity, as every company's obligations depend on a million different factors, each of which sits in a different part of the business. This makes it a challenge to solve compliance problems piecemeal.

The Maximum Viable Product Approach

The maximum viable product approach requires a comprehensive solution from the start, rather than a minimum viable product. This is especially important in industries like compliance where problems are interconnected and cannot be solved in isolation.

The Role of Experience and Capital

Having built a company before can provide a significant advantage. Experience and access to capital can help founders tackle complex problems like compliance, even if they are not the first to solve them.

The Future of Scaling

The future of scaling is changing with the rise of language models. Founders can now build larger, more complex ventures with fewer resources, as seen in Freda's growth from 22 people to a team of 22 strong and growing.

The Importance of a Maximum Viable Product

A maximum viable product approach is crucial for founders who want to tackle complex problems like compliance. It requires a comprehensive solution from the start, rather than a minimum viable product, which can lead to failure if problems are interconnected and cannot be solved in isolation.

Key points

  • The compliance industry is complex and interconnected, making it difficult to solve problems piecemeal.
  • A maximum viable product approach is necessary for success in industries like compliance.
  • Having built a company before can provide significant advantages in tackling complex problems.
The Upside

With the right approach and resources, founders can tackle complex problems like compliance and build successful ventures, even if they are not the first to solve them.

The Downside

However, the complexity of problems like compliance means that a maximum viable product approach is crucial. Founders must be prepared for challenges and setbacks, even with the right resources.

Originally reported at

news.crunchbase.com

Discernion covers the story. Read the full piece at the source.

Tagsai-nativecompliancefoundersgrowthinvestors

Author

Daniel Kjellén

Intelligence analysis by

Qwen 2.5 (3B)

Published

Oct 14, 2026

Source

news.crunchbase.com

Share

Topics

ai-nativecompliancefoundersgrowthinvestors

Related

More from this desk

Oct 14·news.crunchbase.com

Stella & Dot Founder Raises $5M for Her Next Act, AI Marketing Startup Marklo

Stella & Dot founder Jessica Herrin has raised $5M for her new AI marketing startup, Marklo.

Oct 14·techcrunch.com

Scimplify raises $25M to challenge China’s grip on critical materials with AI

Indian startup Scimplify raises $25M to produce specialty chemicals and critical materials using AI. Customers include Henkel and Teknor Apex. Revenue in the U.S. has grown sixfold to $60M.

Oct 13·techcrunch.com

Licube wants to be the fuel provider to the fusion power industry — see how at TechCrunch Disrupt

Licube aims to provide lithium-6 fuel for fusion power plants, addressing a critical shortage of tritium.

Oct 13·techcrunch.com

Niobia takes the guesswork out of some of tech's most expensive mistakes

Niobia's AI software helps engineers understand and fix production defects in batteries and chips, reducing time from days to minutes.